Tuesday, 1 July, 2025
        




Current issues of business financing and management - 1

Session chair: Shanidze Goderdzi

Friday, July 4, 2025          Time : 15:00,         Room: 22208

You can participate remotely in a session by Zoom Link

Meeting ID: 867 0367 3936
Passcode: 772772

Time Report
15:00

Features and Irrational Manifestations of Consumer Behavior in the Context of Information Economy Development

Bytsiura Yurii – Dragomanov Ukrainian State University, Kyiv, Ukraine

15:10

Planning Fallacy in Simple Project Tasks

Davidov Pini – Azrieli Academic College of Engineering, Jerusalem, Israel
Ainbinder Inessa – Azrieli Academic College of Engineering, Jerusalem, Israel
Ayoubi Nadine – Azrieli Academic College of Engineering, Jerusalem, Israel

15:20

Personnel Development Strategies in Modern Companies

Gechbaia Badri – Shota Rustaveli State University, Batumi, Georgia
Goletiani Ketevan – Batumi Navigation Teaching University, Batumi, Georgia
Bakradze Givi – Batumi Navigation Teaching University, Batumi, Georgia

15:30

Artificial Intelligence in Marketing

Karkashadze Nargiza – Akaki Tsereteli State University, Kutaisi, Georgia
Kamladze Lela – Akaki Tsereteli State University, Kutaisi, Georgia
Chorgolashvili Nano – Ivane Javakhishvili Tbilisi State University, Tbilisi, Georgia

15:40

Electric Vehicle Marketing Research in Georgia

Kintsurashvili Irakli – Akaki Tsereteli State University, Kutaisi, Georgia

15:50

The Impact of Adaptive Financial Strategies on Innovation in Emerging Economies

Kopaliani Nino – Kutaisi International University, Kutaisi, Georgia

16:00

Investment Portfolios for Retirement Savings

Maghlakelidze Dezdemona – Akaki Tsereteli State University, Kutaisi, Georgia
Vashakidze Natela – Akaki Tsereteli State University, Kutaisi, Georgia
Uglava Diana – Akaki Tsereteli State University, Kutaisi, Georgia

16:10

Barriers to Bank Financing: Understanding Why Women Entrepreneurs Hesitate to Apply for Business Loans in Georgia

Moayery Fard Hajar – Webster University, Tbilisi, Georgia
Todua Nia – International Black Sea University, Tbilisi, Georgia
Matin Arian – International Black Sea University, Tbilisi, Georgia

16:20

Human Resources Crisis Management Strategy

Shalamberidze Khatuna – Akaki Tsereteli State University, Kutaisi, Georgia

16:30

Modern Challenges of the Tourism Business

Shanidze Goderdzi – Akaki Tsereteli State University, Kutaisi, Georgia













Ministry of Education, Science, Culture and Sport of Georgia



Akaki Tsereteli State University,
Kutaisi, Georgia


State Representative Administration in Imereti Region, Georgia


Georgian National Energy and Water Supply Regulatory Commission



Mayor’s Office in Kutaisi,
Georgia



National Bank of
Georgia



TBC Bank,
Georgia


Ltd. "Resorts Sairme",
Georgia


Ltd. "ElitAudit",
Georgia



UNICEF in Georgia


Institute of Economics Research and Development, Georgia


Company "Alliance Group", Georgia


Ltd. "Georgian Manganese",
Georgia


Ltd. "Meka",
Georgia

Institute of Public Auditing, Georgia

Ltd. "INJMSHENI96", Georgia





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